Analytics Specialist – E-commerce

Our client is looking for an Analytics Specialist to lead analytics strategy and implementation for Commerce experiences across our client portfolio. This role sits at the intersection of product, data, UX, and performance marketing, ensuring that commerce platforms (B2B2C, transactional ecosystems, booking engines, product catalogs, conversion funnels) are measurable, optimized, and continuously improving.

Responsibilities

• Define and lead measurement frameworks aligned with business and product objectives, overseeing analytics architecture across commerce ecosystems including web, mobile, and transactional flows.
• Own tracking plans, event taxonomy, and governance standards while ensuring scalable data layer implementation, QA validation, and compliance with privacy and regional data regulations.
• Analyze end-to-end conversion funnels to identify friction points within transactional journeys, delivering actionable recommendations to improve c...