Base Growth Manager (New Platforms)

Description

The Base Growth Marketing Manager will drive incremental growth across the existing B2B customer base by identifying, building, and scaling new cross-sell platforms. The role focuses on unlocking integration opportunities across internal groups—including B2C, digital and cross-functional teams—while piloting innovative online and on-ground channels that expand reach, improve customer engagement, and drive multi-product ownership.

DUTIES AND RESPONSIBILITIES:

1. Platform and Existing Base Growth Strategy

Develop and execute a growth roadmap focused on new platforms that drive cross-sell and multi-product ownership across the B2B base.

Identify high-potential integration points within internal ecosystems such as B2C platforms, digital channels, and social media platforms

Build scalable frameworks for embedding B2B offers in customer journeys outside traditional Sales channels.
 

2. Cros...