Category Development Marketer

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Job Description:

Role Overview

Looking for a Category Development Marketer with a strong consumer insight orientation and deep understanding of distribution channels. This role will focus on managing the entire category portfolio, driving category growth through strategic marketing initiatives, to maximize category penetration and consumer relevance.

Key Responsibilities

Develop and implement category marketing strategies rooted in consumer behavior insights and market trends

Lead category planning and mix optimization to maximize sales and profitability through effective assortment, pricing, and promotional

Collaborate closely with supply chain, shopper marketing, and s...