Copywriter (serialized narratives)

mumbai, maharashtra, India • Posted June 06, 2026

Job Type: Full-time
Location: mumbai, maharashtra
Posted: June 06, 2026
Category: Other-General
Application Deadline: July 16, 2026

Role Description

We’re looking for someone who’s comfortable crafting captions and long-form copy, but more importantly, hungry to master serialized storytelling.
This isn’t a traditional copywriting role. It’s for someone who thrives on continuity, audience obsession, and evolving narratives.
What you’ll actually be doing:
- Write every caption, inner monologue, story sequence, and carousel copy in distinct character voices—switching fluently without blending.
- Own the ongoing central narrative—maintain continuity, advance the story with each post.
- Pitch and develop formats like Situationship Report, Red Flag Audit, Honest Report, and Decision breakdowns.
- Track audience response to story arcs and adjust pacing—this is serialized writing, not standalone posts.
You’ll thrive here if you:
- Have 2+ years writing digital content with a strong personal voice.
- Ideally have created newsletters, Substack, or long-caption Instagram content that built a following.
- Understa...

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