Data-Driven Marketing Operations Analyst

Shape impactful marketing strategies with Citylitics as a Marketing Operations Analyst. Engage in data quality management, campaign workflows, and segmentation processes while working in a hybrid model from the Toronto office.
As part of Citylitics' Demand Generation team, your role involves maintaining cleanliness and accuracy in marketing data, crucial for executing high-quality campaigns. You will collaborate directly with the Demand Gen and BDR teams to ensure data is ready and segmented for effective outreach. This role demands a data-savvy individual who thrives on operational improvement and precision.
Key Responsibilities:
• Maintain account and contact data quality in CRM systems
• Identify and rectify duplicate or outdated records
• Build and manage audience segments for targeted campaigns
• Support email campaign execution and performance monitoring
• Facilitate handoff from marketing to BDR teams
Requirements:
• 1–3 years in marketing or data oper...