Demand generation associate

Job Title: Demand Generation Executive
Department: Sales
Location: Noida
Employment Type: Full-time
About the Role
We are looking for a Demand Generation professional to drive qualified leads and build a strong sales pipeline through targeted marketing campaigns, events, and digital initiatives. The ideal candidate should be creative, data-driven, and capable of managing multi-channel campaigns to generate measurable results.
Key Responsibilities
- Plan, develop, and execute multi-channel demand generation campaigns (email, social media, webinars, events, paid ads, etc.).
- Collaborate with sales and marketing teams to identify target audience segments and create personalized outreach strategies.
- Manage lead nurturing programs to move prospects through the sales funnel.
- Work closely with content, design, and digital teams to develop compelling marketing assets.
- Track, analyze, and report campaign performance to optimize ROI.
- Identify opportun...