Media Planner

Overview

As a Media Planner, you will be responsible for planning and executing media plans and offline advertising campaigns. You will be focused on the media activation & optimization for several great clients from different industries.

Responsibilities

• Holding a global vision of every offline campaign across media: TV, Press, Magazines, Radio, External and Cinema, with strong focus on TV.
• Consolidating the completed activity in every media of the assigned clients.
• Collaborating with the definition of KPI’s of control (negotiation and media).
• Guaranteeing the thorough control and achievement of the specific goals.
• Optimally applying the strategic and negotiation lines in the development of every campaign.
• Planning weekly the team tasks, making any needed changes in order to balance the workload.
• Establishing priorities and the sequence of actions to carry out.
• Implementation ...