Performance marketing executive (google ads & meta ads)

Performance Marketing Executive (Google Ads & Meta Ads)
Gurugram (On-site) | Full-Time
Experience: 2–4 Years
Salary: Up to ₹4.8 LPA (Based on skills, experience, and performance)
Adloft is looking for a data-driven and result-oriented Performance Marketing Executive who has hands-on experience managing Google Ads and Meta Ads campaigns. If you're passionate about driving measurable growth, optimizing campaigns, and generating quality leads through paid advertising, we'd love to hear from you.
What You'll Do
- Plan, create, manage, and optimize Google Ads campaigns (Search, Display, Performance Max, You Tube, and Remarketing).
- Create and manage Meta Ads campaigns across Facebook and Instagram.
- Monitor campaign performance and continuously optimize for leads, conversions, ROAS, and cost efficiency.
- Conduct keyword research, audience targeting, competitor analysis, and A/B testing.
- Set up and manage conversion tracking using Google Tag Manager, Google...