Sales Activator

sherbrooke, estrie, Canada • Posted June 06, 2026

Job Type: Full-time
Location: sherbrooke, estrie
Posted: June 06, 2026
Category: Sales
Application Deadline: July 16, 2026

Role Description

The Sales Activator’s main priority is driving excellent trade execution throughout their market, in partnership with the local Distribution Partner.

Key responsibilities include: Executing long term sales drivers in key retail and impulse accounts, securing distribution of Red Bull in new accounts across all channels, implementation of merchandising standards; tracking and measuring KPI execution, and coordinating with local distribution partner to ensure flawless execution.

Job Description

EXECUTION

Drive Red Bull Perfect Store conditions to Win vs Competition in the market.

Execute, with the DP, the opening of new accounts (REACH) to expand the number of rooftops buying directly from Red Bull.

Actively sell additional points of distribution (display) to improve the in-store presence of the Red Bull brand.

Actively encourages DPs to enroll independent accounts into the Volume Incentive Program (VIP), following up with a...

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