SEO Expert

As SEO Expert the employee reports directly to the SEO & Analytics Director.

Main responsibilities include (but are not limited to):

• Manage SEO projects for a diverse portfolio of clients, coordinating internal and external stakeholders.
• Act as a consultant and advisor, defining tailored strategies and implementing optimization actions.
• Conduct in-depth SEO audits, covering both technical and semantic aspects, and perform log analyses to gain a complete understanding of site performance.
• Assess brand visibility across generative AI platforms (AI Overviews, ChatGPT, Perplexity, etc.).
• Enhance visibility on social platforms such as YouTube, Instagram, TikTok, Pinterest, and LinkedIn.
• Produce clear, actionable SEO recommendations and implement optimization measures to reach defined goals.
• Develop effective netlinking strategies and report on link acquisition performance.
• Deliver regular perfo...