Web Analytics Consultant

We are seeking a highly skilled and analytical Marketing Data Analytics Specialist to join our client's team. In this role, you will be a key contributor to our digital marketing efforts, focusing on the development and execution of data-driven strategies to measure and enhance campaign performance. You will take a holistic view of marketing data, transforming complex metrics into strategic insights that optimize audience engagement and product mix.

This position requires a blend of advanced technical expertise in analytics platforms and the strategic insight necessary to influence business planning and drive innovative solutions.

This is a hybrid role requiring the successful candidate to work onsite at our client's office in Oakville 3 days per week.

Responsibilities

• Lead the development, execution, and distribution of various marketing and campaign scorecards to ensure the effectiveness of all initiatives.
• Produce timel...